
iGaming Marketing Lab Adds Unrestricted, Unlimited Online Casino Promo Option in Partnership With Arcana Mace
iGaming Marketing Lab has launched Unrestricted iGaming Promo โ a $749/mo subscription for unlimited, always-on publishing to 37 channels, built in partnership with Arcana Mace Media on Demand and optimized for AI-search discovery.
ByIGM Lab Editorial
iGaming Marketing Lab has added a new package to its pricing lineup: Unrestricted iGaming Promo, a $749/mo subscription built in partnership with Arcana Mace Media on Demand that gives operators unlimited, always-on publishing across 37 channels instead of a fixed batch of one-off placements.
Every other package on our pricing page is a one-off buy โ pay once, get a fixed number of articles live, and re-order when you need the next round of coverage. Unrestricted iGaming Promo works differently: it is a standing subscription, so distribution keeps running in the background instead of resetting to zero after each campaign.
What's included
- Unlimited publishing to 37 channels
- Publish unlimited articles โ no per-month article cap
- Manage your own publishing account directly on Arcana Mace Media on Demand
- Publish to AI-friendly media, LLM-optimized for AI search discovery & recommendations
- Cancel anytime, billed monthly or annually with 50% discount
Why always-on beats one-off for ongoing brand visibility
A one-off package is built for a moment โ a launch, a licence going live, a sponsorship announcement. It is not built to keep a brand visible between those moments. Unrestricted iGaming Promo is priced and structured for the gap in between: instead of negotiating a new batch of articles every time coverage runs dry, an operator's publishing account stays open and active for as long as the subscription runs, at a flat $749/mo regardless of volume published that month.
That also removes the planning overhead of a one-off order โ no scoping a fixed article count in advance, no re-ordering mid-campaign because the batch ran out sooner than expected. Publishing volume flexes with what the brand actually needs to put out that week.
Built for AI search, not just Google
A growing share of how players and partners find iGaming brands now runs through AI answer engines and LLM-powered search, not just a traditional Google results page โ see our guide to AI search SEO for iGaming for the mechanics of that shift. Unrestricted iGaming Promo publishes to outlets selected for AI-friendly structure, so coverage bought through the subscription is built to surface in AI-generated answers and recommendations, not only classic organic rankings.
In partnership with Arcana Mace
The package runs on Arcana Mace Media on Demand, the self-service iGaming media buying platform we've covered previously for removing the editorial gatekeeping that usually slows gambling-related content down. Subscribing gives an operator their own account on that platform, so publishing runs on the brand's own schedule rather than through a request queue.
Pricing and how to start
Unrestricted iGaming Promo is $749/mo, billed monthly or annually at a 50% discount, and can be cancelled anytime. Full details and the sign-up flow are on our pricing page, alongside our existing one-off iGaming and crypto packages for operators who want a fixed batch of placements instead of an ongoing subscription.


